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  Brodie
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The term Revenue Operations (“RevOps” for short) is all the rage lately. In fact, it’s one of the fastest growing titles in tech. In this post, you'll know what RevOps is, why it is suddenly so popular, and how it will impact the future of sales.
1 day and 19 hours ago

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Here is a definitive framework for Revenue Operations – a new department that manages full funnel operations across the customer lifecycle.
1 day and 19 hours ago

  Vikram
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Let’s understand how to leverage behavioral targeting to your advantage.
1 day and 20 hours ago

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Post-Click Automation (PCA) is the category of marketing technology that enables marketers to maximize advertising conversions by automating the post-click stage in the advertising funnel.
4 days and 18 hours ago

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Log file analysis is one of those tasks you might not do often - due to data availability & time constraints - but that can provide insights you wouldn’t be able to discover otherwise, particularly for large sites. If you’ve never done a log analysis or are unsure what exactly to look for and where to start, here is a guideline to help you.
1 week ago