Social listening allows you to track, analyze, and respond to conversations about your brand and industry online. It’s a key component of audience research.
If you don’t have a social listening strategy in place, you’re missing out on valuable insights. What do your customers think about your brand? What are they saying about your competitors?
This guide will show you how to uncover those insights and more. And then we’ll tell you what to do with them.
5 months ago